Google AdWords PPC

Drive the right traffic to your website and maximise your online revenue

PPC Advertising, or, Google AdWords campaigns, ensure that your website, products, and offers get to the top of Google search. This will direct more traffic to your website.

It’s not just about what you’re offering. PPC marketing ads need excellent copy, imagery, and a compelling call to action.

With Supplyant that is exactly what you will get. We constantly test and measure the performance of your ad’s so you can maximise your results and increase online sales.

Highly targeted advertisement campaigns

Targeting the right people is essential for creating a successful Google Adwords campaign. Our targeted Adwords campaigns are created around your business’s user demographics. Taking a highly focussed approach to attracting each target audience will reduce costs and increase your return on investment.

Proven Marketing Strategies

Our PPC marketing strategies are guaranteed to get the results you want. We work within the ethos of “Changes can only be considered a success if they can be tested and measured”. This allows us to work within a result driven mindset, leading to a clear success for you.

Growth and Refinement in equal measures

“We have seen a 174% increase in year on year revenue, from only a 24% increase in impressions”. Growing your revenue is important to us, but making you more profit is essential. We understand that growing online turnover is not effective unless you are also achieving your desired profit margin.

Why Supplyant?

Supplyant has a combined experience of over 5 years of PPC management. Each one of our PPC technicians also has the Google AdWords certification.

Using the latest Google Adwords Campaign features and tools, we ensure our techniques for driving traffic and sales always remain relevant and effective.

As a PPC agency we can offer you your own dedicated PPC technician, who works closely with your business. This helps us gain the best understanding of your target market, industry and end goal.

After providing you with a flexible solution for your business, we will continually test and measure to understand the best way to meet your end goal. Whether this is outstanding sales on Google Shopping, or driving highly relevant traffic to your blog posts.

Your Google AdWords account should always be evolving, so we ensure to tweak, test and measure your AdWords strategy on a weekly basis.

Do you want more traffic and sales?
Get £120* Free Google AdWords Credit to increase your online sales.

How can I make Google Search Advertising work for me?

One of the greatest challenges for Google search advertising is thoroughly completing your keyword research, only to find your ads are getting a low click through rate.

It is important to understand how your quality score will influence your click through rate.

Google ranks your ads based on a number of criteria, this includes the following:

  • The consistent relevance of your ad copy, keywords and linking landing page content.
  • The quality of your landing page, make regular updates with fresh content and mobile-friendly features.
  • Your keyword bids, be competitive but improve the other criteria first to lower your cost of sale.

Google Adwords Campaigns made easy

Understanding how to structure your Google adwords campaigns can be intimidating and overwhelming for those with little PPC experience.

Building a clearly defined structure for how your campaigns and ad groups are created is essential for targeting the right audiences. Also by advertising the right products or services, you can make the highest possible return on investment.

When developing a Google AdWords account focussing on selling products. Supplyant recommends that you target each audience as tightly as possible, creating low cost, high return ad groups. This is the perfect way to avoid wasting money.

When creating your ad groups, keywords should be closely related and should never be active if they are not converting.

Creating ad groups with only one or two keywords is perfectly acceptable and proves that you have a very good idea of who your target market is.

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Our proven eCommerce strategies have helped our clients achieve tremendous success and growth within their business.

See what our customers have to say

  • I had massive plans for growth for my company. During our four year partnership online sales growth has been incredible"

    390% increase in sales Chris Li
  • We have been working with Supplyant for over 3 years now and whilst they have contribute massively to all aspects of growing our business online, I am particularly proud of the Realm of Reptiles Facebook page. Through effective management of our presence on Facebook, we are rapidly generating a following this both significant in number and a genuine pleasure to engage with. We owe Supplyant a great deal of thanks.

    233% annual sales growth Lois Hook
  • I was getting leads into my website but they were not resulting in sales. The team at Supplyant reorganised my homepage which resulted in a 13% increase in conversions.

    13% increase in conversions Kaythryn Beaurin
  • With thanks to the help we received from Supplyant, our Pay Per Click campaigns have given us a lasting presence at the top of Google and we haven't had to pay through the nose for it. The most important thing though is that the people who come to our site are generally finding exactly what they are looking for.

    Kevin Walker
  • We worked on our existing PLA campaign with Supplyant. We optimised the product feed and managed to get a 288% increase in PLA transactions whilst lowering CPA by 32%

    288% increase in conversions Jos Williams
  • We recognised the growth of voucher and affiliates sites was a great opportunity to let people find out about us. The Supplyant team and it's partners allowed us to attack this channel we promote through. The rapid growth in this areas has opened up opportunities to not only work through affiliate providers but partner with the biggest sites directly.

    Chris Li
  • One of the main things I have learned through working with Supplyant is the value of testing and measuring every decision I  make, whether it be changes to my website, or new marketing strategies. I feel as though I understand my customers much better now.

    Phillip Yau
  • Having just started selling my patented golf swing aid, I have yet to build up a large database to distribute content to. Nevertheless, together with Supplyant I have to put together a brilliant email marketing campaign, complete with videos and have already motivated people to buy my product within a relatively small following. Growing my database is the top priority now!

    Tony Clark
  • When people need to replace their car's suspension kit, there are many companies to choose from, Supplyant increased my market share by driving my organic traffic up by 62%.

    62% Increase in organic traffic Roger Keys
  • We've enjoyed fantastic revenue growth from our website since working with Supplyant. We're now setting huge sale growth targets with the confidence we will hit them.

    Ravi Karia

What are you waiting for?

Whether you’re looking to increase your online sales, train your team members or develop your business successfully, the online growth experts at supplyant can help

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