Google AdWords PPC

Drive the right traffic to your website and maximise your online revenue

Pay Per Click Advertising (ADWORDS) will ensure that your website, products and offers get to the top of Google search and will direct more traffic to your website.

It’s not just about what you’re offering, PPC Ads need excellent copy, imagery and a compelling call to action and that’s exactly what our team can create.

We constantly test and measure the performance of your ad’s so you can maximise your results and increase your online sales.

Highly targeted advertisement campaigns

Targeting the right people is essential for creating a successful AdWords account. We create all of our AdWords campaigns strongly targeted to each of your business’s user demographics, taking a highly focussed approach to attracting each target audience, reducing costs and increasing your return on investment.

Proven Marketing Strategies

We base all of our marketing on proven PPC strategies, testing and measuring improvements we make, to ensure that your KPIs prove our success. We work within the ethos of “Changes can only be considered a success if they can be test and measured”. This allows us to work within a results driven mindset, leading to a clear success for you.

Growth and Refinement in equal measures

“We have seen a 174% increase in year on year revenue, from only a 24% increase in impressions”. Growing your revenue is important to us, but making you more profit is essential. We understand that growing online turnover is not effective unless you are also achieving your desired profit margin, so this always our key focus.

Why Supplyant?

Supplyant has a combined experience of over 5 years of PPC AdWords with a team of PPC technicians, each awarded the Google AdWords certification.

We strategise our PPC portfolio using the latest features and tools to ensure our techniques for driving traffic and sales always remain relevant and effective.

We can offer you a dedicated PPC technician, working closely with your business to gain the best understanding of your target market, industry and end goal.

Supplyant will provide a flexible solution for your business that will be essential; we will continually test and measure to understand the best way to meet your end goal, whether this is outstanding sales on Google Shopping, or driving highly relevant traffic to your blog posts.

We understand that your Google AdWords account should always be evolving, so we ensure to tweak, test and measure your AdWords strategy on a weekly basis.

Do you want more traffic and sales?
Get £120* Free Google AdWords Credit to increase your online sales.

How can I make Google Search Advertising work for me?

One of the greatest challenges for Google search advertising is thoroughly completing your keyword research, only to find your ads are getting a low click through rate.

It is important to understand how your quality score will influence your click through rate.

Google ranks your ads based on a number of criteria, this includes the following:

  • The consistent relevance of your ad copy, keywords and linking landing page content
  • The quality of your landing page; it should be regularly updated with fresh content, mobile friendly be easy for users to navigate.
  • Your keyword bids, these should be competitive but improving the other criteria should be your first priority to lower your cost of sale.

Google Adwords made easy

Understanding how to structure your Adword campaigns can be intimidating and overwhelming for those with little PPC experience.

Building a clearly defined structure to how your campaigns and adgroups are created is essential for targeting the right audiences, advertising the right products or services and make the highest possible ROI.

When developing a Google AdWords account focussing on selling products, Supplyant recommends that you target each audience as tightly as possible, creating low cost, high return adgroups is the perfect way to avoid wasting money.

When creating your Adgroups, keywords should be closely related and should never be active if they are not achieving your end goal which is a conversion.

Creating Adgroups with only one or two keywords is perfectly acceptable and proves that you have a very good idea who your target market is for these keywords.

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Our proven eCommerce strategies have helped our clients achieve tremendous success and growth within their business.

See what our customers have to say

  • I had massive plans for growth for my company. During our four year partnership online sales growth has been incredible"

    390% increase in sales Chris Li
  • We have been working with Supplyant for over 3 years now and whilst they have contribute massively to all aspects of growing our business online, I am particularly proud of the Realm of Reptiles Facebook page. Through effective management of our presence on Facebook, we are rapidly generating a following this both significant in number and a genuine pleasure to engage with. We owe Supplyant a great deal of thanks.

    233% annual sales growth Lois Hook
  • I was getting leads into my website but they were not resulting in sales. The team at Supplyant reorganised my homepage which resulted in a 13% increase in conversions.

    13% increase in conversions Kaythryn Beaurin
  • With thanks to the help we received from Supplyant, our Pay Per Click campaigns have given us a lasting presence at the top of Google and we haven't had to pay through the nose for it. The most important thing though is that the people who come to our site are generally finding exactly what they are looking for.

    Kevin Walker
  • We worked on our existing PLA campaign with Supplyant. We optimised the product feed and managed to get a 288% increase in PLA transactions whilst lowering CPA by 32%

    288% increase in conversions Jos Williams
  • We recognised the growth of voucher and affiliates sites was a great opportunity to let people find out about us. The Supplyant team and it's partners allowed us to attack this channel we promote through. The rapid growth in this areas has opened up opportunities to not only work through affiliate providers but partner with the biggest sites directly.

    Chris Li
  • One of the main things I have learned through working with Supplyant is the value of testing and measuring every decision I  make, whether it be changes to my website, or new marketing strategies. I feel as though I understand my customers much better now.

    Phillip Yau
  • Having just started selling my patented golf swing aid, I have yet to build up a large database to distribute content to. Nevertheless, together with Supplyant I have to put together a brilliant email marketing campaign, complete with videos and have already motivated people to buy my product within a relatively small following. Growing my database is the top priority now!

    Tony Clark
  • When people need to replace their car's suspension kit, there are many companies to choose from, Supplyant increased my market share by driving my organic traffic up by 62%.

    62% Increase in organic traffic Roger Keys
  • We've enjoyed fantastic revenue growth from our website since working with Supplyant. We're now setting huge sale growth targets with the confidence we will hit them.

    Ravi Karia

What are you waiting for?

Whether you’re looking to increase your online sales, train your team members or develop your business successfully, the online growth experts at supplyant can help

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